Fitness centers have undoubtedly benefited from the rising concern over obesity throughout the country. There has been a steady increase in the number of companies, organizations and individuals who have taken a stand against weight related health concerns. The widespread concern is quite evident as state, local and federal governments have initiated campaigns to make people aware of the adverse effects of incorrect eating habits and exercise regularly.

Nationwide statistics indicate that almost 60% of the adult population is overweight and the concerns naturally increase when one discovers the fact that almost 13% of children also suffer from it.  Health franchises, on their part, are obviously cashing in on this trend. A fitness franchise initiative now includes a number of services apart from the regular exercise equipments. There are franchises that specialize in extending their services to women and kids. Thus you will find numerous takers for a women fitness franchise as well.

In the absence of innovation when it comes to the services provided by fitness franchises, a women’s fitness franchise that offers additional services such as spa, group classes and other beauty treatments is more likely to rake up profits. As the owner of a franchise outlet, you should be able to act as a kind of a health guide for the members. There are several fitness franchises that enter into partnerships with some of the leading organizations and corporations and thereby extend their services to their respective employees.

Federal and state government regulations are often placed on different aspects of fitness center operations. These concern matters pertaining to the financing of club memberships, franchise arrangements and other aspects of franchise operations. An overview of the industry gives the impression of been an extremely fragmented industry with most of the businesses belonging to small scale enterprises with only a few players who have a nationwide presence.